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Colleen Crum and George E. Palmatier
Effective demand management is becoming critical to a company’s profitability. This comprehensive book provides best practice solutions that will improve overall business performance for supply chain partners and all functions within a company impacted by the demand management process.
Key Features:
Written by Colleen Crum, a leading consultant with Oliver Wight Americas and experienced teacher of forecasting and demand management, and George Palmatier, a leading consultant with Oliver Wight Americas and one of the early pioneers in the early development and evolution of the sales and operations planning process, Demand Management Best Practices provides solutions that will improve overall business performance for supply chain partners and all functions within a company impacted by the demand management process.